360° product viewer

What is a 360° product viewer?

This is a method of enabling your customers to use a live 3D model to observe an object from any angle seamlessly. They will be able to rotate, zoom, and click on products to feel like they are grasping them in reality, rather than simply staring at flat pictures.

This tool aids shoppers in learning more about a product's size, shape, features, and other aspects before they buy it. When someone shops for sneakers online, they can turn them over, look at the bottom, and get close to the fabric. It makes the buy seem more authentic and gives you greater trust in it.

Fashion, technology, furniture, and even beauty tools can all use 360° viewers well. They help customers have better experiences with brands and keep them from returning items.

Features of GlamAR’s 360° product viewer

GlamAR's 360° product viewer lets your customers see products in amazing detail before they buy them, which helps brands create a thrilling experience when they shop.

1. 360° product interaction

Your clients should be able to turn and connect with the products from all sides. The 3D viewer lets users easily spin items, making them feel like they are holding them in reality.

2. Photorealistic display

GlamAR viewer is based on WebGL and includes high-quality rendering to render life-like product images. The colors, shapes, and textures are sharp and clean--perfectly suitable in fashion items, electronic products, and cosmetics.

3. Zoom and detail Inspection

Your customer will be able to zoom in rather closely on particular aspects of the product and see close details such as the texture of the material, embroidery, or tags. This will enable them to determine quality and adopt improved purchase decisions.

4. Completely adjustable interface

The viewer can be designed according to your brand. Be it the buttons, font styles, color scheme, or logos, all these elements can be customized to keep your brand experience consistent.

5. Mobile-friendly and responsive

The 360° viewer can be used on any device—smartphones, tablets, or desktop computers—hassle-free. The immersive experience remains the same regardless of the location where the customer is shopping.

6. Easy integration

There is no app or software to be downloaded specifically. A small code embed enables the viewer to edit your site. It is lightweight, quick, and easy to implement, even for non-technical teams.

Benefits of GlamAR’s 360° product viewer for your business

With GlamAR's 360° product viewer, your buyers and your brand can connect more deeply by making shopping more interactive and visible. Here are some of the main benefits:

1. Realistic view

Your buyers can see all sides of an item. They can zoom in, turn, and look closely at features.  This lets them see what they're buying without having to touch it.

2. Brand trust

Shoppers know more about the features of a product. Seeing images in 3D makes you more sure of yourself and less likely to hesitate. Clients of GlamAR say that the number of sales went up and the average order value jumped.

3. Reduces product returns

There will be fewer returns when your customers have a clear idea of what they're getting. They are more likely to make informed purchases when presented with clear images.

4. Makes shopping fun and interactive

Participation by users is maintained via the 360° viewer. The online shopping experience is made more interesting by allowing users to interact with items rather than just viewing flat photos.

5. Promotes product sales

Visitors who are able to view items in three dimensions are more likely to linger on your site to view more products. Spending that additional time can usually result in more purchases.

6. Works on any device

The 360° product viewer can be accessed on your customers’ mobile phones, tablets, or laptops. No matter what device your customer uses, they will have a seamless experience.

How to get started with GlamAR’s 360° product viewer

GlamAR’s 360° product viewer setup is quick and simple. Below are the steps:

Step 1: Book a demo

Visit glamar.io and request a free demo. The team will show you how the 360° viewer works and how it can help your business.

Step 2: Send in your product assets

Please send pictures or 3D models of your products. GlamAR can help you make 3D files from your photos if you don't already have them.

Step 3: Make the viewer your own

The colors, buttons, layout, and other parts of GlamAR's 360° viewer are made to match the style of your brand.

Step 4: Add it to your site

You'll get a simple process that can enable you to integrate it on your page. No need to run an app.

Step 5: Start and watch

Use or test the 360° product viewer in real life. Your dashboard lets you keep an eye on hits, activity, and sales.

The future of 360° product viewing

Viewing products in 360° is transforming the online buying of the future. Here’s what’s coming next:

1. Accessibility of customization

The next generation of 360° tools will give your customers more powerful control, meaning that they will gain the ability to update attributes, such as colors, materials, sizes, patterns, etc., in real-time during viewing of a product. The idea behind this functionality is to encourage customer engagement and certainty over their purchasing behaviors, which improves their conversion rates to your company.

2. Shopping reality at home

AR shopping is likely to be incorporated into augmented reality (AR). This will allow the shoppers to see how something like furniture will fit in their homes or see accessories like glasses or watches with the use of their phone cameras. This option is something that gives a real preview that minimizes returns and maximizes satisfaction among your buyers.

3. Smarter suggestions

Artificial Intelligence (AI) will be instrumental as it will monitor the viewing preferences of your shoppers and their click history. Such data will be used to suggest a more appropriate color, size, or the like directly in the interface of the 360° product viewer. 

4. Hands-free interaction

Your users will be equipped with the possibility to interact with items without touching them with physical gestures and use voice commands or gestures to zoom into something, rotate, or go to a different item. 

5. Works anywhere

360° product viewers will be incorporated as part of various digital platforms in which you may exist, e.g., websites, mobile apps, and even social media. The ubiquitous feature will serve to improve the user experience and consistency of your brand across many touch points, and itself will strengthen your company's presence and professionalism.