Virtual makeup try-on

What is GlamAR’s makeup virtual try-on? 

GlamAR’s makeup virtual try-on allows customers to try on makeup like foundation, lipstick, and eyeshadow in real-time using their phone or computer. With our virtual try-on, they can see how products look on their face before buying. It works well with any online store and gives shoppers a personalized experience that builds confidence and boosts sales.

It is a smart tool that uses AR and AI to let your shoppers try on makeup products like lipstick, foundation, and eyeshadow virtually. It shows how makeup will look on their face in real time, without the need to apply it physically.

How GlamAR makeup virtual try-on works:

1. Start with your customer’s face: Your customers can upload a selfie of themself or use their phone or computer camera for a live try-on.
   
2. Let's them choose makeup products: After uploading a homage or going live, they can browse through different foundations, lipsticks, eyeshadows, and more.
   
3. Customers can see the makeup on them: Our makeup virtual try-on then tracks your customer's face and applies the makeup to them in real time.
   
4. Try different looks: Your customers can mix and match colors and styles to find what looks best on them.
   
5. Save or Shop: The final step is to save their favorite looks, share them with friends, or buy the products directly.

Benefits of makeup virtual try-on

Makeup virtual try-on helps your customers see how different products will look on them before buying. It boosts confidence, reduces returns, and makes shopping easier. For your business, it’ll improve customer satisfaction and help sales.

1. Improves customer interaction

GlamAR’s virtual try-on makes shopping for your customers fun and interactive. Your customers will spend more time trying on your makeup products, which will lead to better engagement and stronger brand loyalty.

2. Increased conversion rates

With the help of our makeup virtual try-on, your customers will be able to see how makeup looks on them. This interaction with GlamAR’s tool will make your customers feel more confident and more likely to buy from you.

3. Reduces return rates

Makeup virtual try-on reduces return rates because it will help your customers try on products virtually. The pre-purchase visualization we provide can help ensure that customers select products they are happy with, resulting in fewer returns.

4. Streamlined shopping experience

Another benefit of our makeup virtual try-on solution is how it will help test products anytime, anywhere, without any need for physical trials. This will save your customers' time and make online shopping easy for them.

5. Cost savings

GlamAR makeup virtual try-on cuts down on testers and product returns. You can save money on operations and logistics with our solution and direct the funds to more pressing needs.

6. Advanced Analytics and Insights

Our virtual try-on collects data on what your customers try and like. This data can help your brand better understand customer preferences and use the learning to improve marketing and product choices.

Features of GlamAR’s makeup virtual try-on

This tool lets your customers try on makeup in real-time using their photos or a live camera. We show how different makeup looks on your customers and assist them in picking the right products. Here are a few features of GlamAR’s virtual try-on.

1. Live augmented reality

GlamAR’s real-time augmented reality equips your makeup brand with the ability to offer instant virtual try-ons of your makeup products. This live overlay functionality delivers immediate visual feedback to shoppers and makes purchases faster.

2. Accurate color matching

GlamAR ensures that virtual products remain consistent and accurate across all customer interactions. GlamAR replicates real-world color and texture with high fidelity. It’ll help your beauty brand reduce product returns caused by color mismatch.

3. Multi-product integration

GlamAR allows prospective buyers to experiment with multiple makeup products in one session. Your customers can try on lipsticks, foundations, eyeshadows, and other makeup products. We help you cross-sell and increase average order values by enabling customers to visualize complete product combinations directly on the platform.

4. Changeable product intensity

This feature helps your customers control the application intensity of virtual makeup from subtle to bold during try-ons. More importantly, our virtual try-on solution will provide your customers with a personalized and flexible shopping experience without physical samples.

5. E-Commerce platform compatibility

GlamAR’s virtual try-on solution can work effortlessly with any existing e-commerce platform. Our virtual try-on solution compatibility makes implementation easy without affecting current operations. Also, it ensures the reduction of technical difficulties and makes operations more efficient.

6. AI recommendations

The tool will analyze shopping patterns and the faces of your customers to recommend the best products that suit them. The tool is a perfect way for strategic selling and promoting your makeup product to your audience.

7. High-quality visuals

GlamAR delivers high-quality visuals that accurately display the finish and color of makeup products. This realistic display increases credibility and supports purchase confidence. It helps your brands bridge the sensory gap in digital beauty retail.

Why you should use GlamAR makeup virtual try-on 

GlamAR’s makeup virtual try-on transforms your online beauty brand with live AR that gives precise color matching and high-quality visuals. It delivers accurate and interactive product preview experiences that keep customers visiting. The tool will give room for multiple product integrations and adjustable product intensity that can increase user engagement.

Also, the tool supports easy e-commerce integration to improve your brand visibility, reduce return rates, and strengthen customer loyalty. Finally, GlamAR helps beauty businesses stand out, convert faster, and scale more easily.

Future of makeup virtual try-on

Forward-thinking makeup brands have already adopted virtual try-on as part of their e-commerce websites. With the help of AR, your customers can now try on makeup in real time, from their comfort zone.

1. Unlocking customer preferences through data

GlamAR’s virtual try-on gives your brand more in-depth knowledge of customers' choices and usage. It helps you to spot rising trends that can be used to develop marketing strategies that resonate with your clients. The insights and data generated from our virtual try-on can be used to meet your customers' demands.

2. Connect easily with social media

The ability of virtual try-on to integrate smoothly with social media is one of the current realities of GlamAR virtual try-on. With it, your clients can easily share their try-on adventures with friends and followers on their social media pages. This sharing is a good way to turn sampling try-on into marketing.  

3. Easy shopping experience across all platforms

Virtual try-on has closed the gap between online and in-store shopping. Your customers can now try makeup virtually from their homes and still receive the same quality and accuracy as if they were shopping in a physical store. 

Virtual try-ons are changing how people shop for makeup products; some brands have already adopted this technology for their e-commerce websites. With the help of augmented reality, your customers can now see how makeup looks on them in real time, all from the comfort of their homes.

Use cases & industries adopting the tech

1. Online beauty stores and brands

Quite a number of beauty e-commerce platforms have adopted virtual try-on technology as part of their operations. Their customers can try on makeup products through their smartphones or computers, which has improved consumers' confidence in their purchase decisions.

2. Virtual try-on in apps and websites

Many beauty brand owners have added GlamAR virtual try-on to their apps and websites. This gives their customers access to virtual try-ons while shopping for makeup. With the help of our virtual try-on, many beauty brands have been able to help their customers find the perfect makeup product.

3. In-store try-on with smart mirrors

Some beauty stores have also adopted our virtual try-on in their physical stores through a smart mirror. With the help of smart mirrors, customers can try on makeup in a store. This allows customers to virtually experience how different products would look on them without physically wearing them.

How to integrate GlamAR makeup virtual try-on in your business

It is our priority to ensure that your makeup brand remains profitable with our virtual try-on. Take advantage of our virtual try-on and improve your makeup business.

• Experience a makeup virtual try-on with GlamAR. 

Step one

Go to our official website and navigate to the virtual try-on feature.

Step two

Select try mode: 

• Live-camera 
• Select a model
• Upload an image

Step three

Go to the categories of the display of nails and select the one that best fits.

• Integrating the GlamAR makeup virtual try-on.

Step one

Upload the bulk of your accessories to our system.

Step two

Add GlamAR SDK to your website or mobile application with our customization features and plugin options.

Step three

You can now preview the AR and figure out the settings for optimal performance.