Top 10 360 Product Viewers for eCommerce Stores (SDK)

With the implementation of technology in eCommerce businesses, the global market size is expected to reach a CAGR of 14.88% from 2025 to 2034. One of the key factors in the growth of the eCommerce industry is providing high-quality, 360-degree product previews, which help users make informed decisions and reduce uncertainty.

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In this blog, I will let you know about the best 360 product viewer that you can use for your eCommerce business and increase the conversion rate by 3.42% worldwide. I have been studying the eCommerce industry and its growth for more than five years, and I have seen a positive shift in the trade with the implementation of the 360 product viewer.

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To provide you with detailed and insightful information, I have spent ample time studying different 360 product viewers, and I will provide you with accurate information on the 10 best 360 product viewers for eCommerce businesses.

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1. GlamAR to get realistic 360-degree product previews and immersive product visualization
2. 360 Product Viewer for straightforward 360-degree product spins and easy integration
3. Modelry for converting 2D images into interactive 3D and AR experiences at scale
4. MagicToolBox for seamless 360-degree spin effects with magnification and one-time licensing
5. iMajize for customizable, high-resolution 360-degree product displays with interactive hotspots
6. Webrotate360 for robust 360-degree product viewing and flexible e-commerce integration
7. Sirv for fast, responsive 360-degree spins and image hosting across all devices
8. Webkul for native 360 product view integration with popular e-commerce platforms
9. WDesignKit for customizable and easy-to-integrate 360-degree viewers
10. ThreeKit for advanced 3D and AR product configuration and visualization

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Comparison table of the 10 best 360 product viewers for an e-commerce business

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What is a 360 product viewer, and what are its key features?

360 Product Viewer is an advanced tool particularly used by eCommerce businesses to provide their customers with a 360-degree preview of their product on the website. It helps the brands to provide a better online shopping experience for users by helping them preview items from different angles and perspectives.

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It provides the advantage of zooming, panning, and rotating the product image or video. It helps businesses to enhance their conversion rate and user engagement by helping them reduce product uncertainty and make satisfactory decisions.

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Key features

• Interactive 360-degree rotation: It allows businesses to build trust among their customers by providing them with the facility to rotate products from different angles. It will help the users to have a comprehensive understanding of the product, which can increase the conversion rates.

• Zoom and detail inspection: With the 360 product viewer, users can zoom in and out of the product to understand its features, textures, and details. It allows customers to reduce the uncertainty of style and size mismatch, which helps the brand to opt for a sustainable option by reducing the return rates.

• Seamless integration: It allows the brand to perform easy integration of the software with the popular e-commerce platforms. It provides a smooth user experience for both customers and businesses, which will also enhance total user session time, leading to enhanced user engagement.

• Mobile and cross-device compatibility: To increase the audience reach and connectivity, it provides cross-device compatibility for mobile phones, tablets, and desktops, which allows users to be consistent and have an engaging user experience during online shopping.

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10 Best 360 product viewers for the e-commerce industry

In the previous section, we had studied what a 360 product viewer is and what its key features are, which helped you to build a basic understanding of the software and how it helps e-commerce businesses to enhance their audience.

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To help you select the best 360 product viewer for your business, I conducted extensive research and spent a considerable amount of time testing different software and their features. Among several software, I have listed the 10 best 360 product viewers, along with their features, that I found most suitable for an e-commerce brand. Let us get started studying more about these product viewers.

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1. GlamAR

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GlamAR is an advanced solution provider that helps e-commerce businesses to stand out from their competitors. It offers different solutions, such as virtual try-on, 3D model creation, 3D Product configurator, AI skin analysis, and more, which help different e-commerce platforms to enhance their conversion rate and boost sales.

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I have tried their 360 product viewer that provides high-quality 360-degree product previews for different industries, including eyewear, watches, furniture, and more. It helps the brands to keep their users engaged on the product pages and provides an increase of 94% in page views. It aids the brand to reduce its return rate by 60% and become more sustainable and cost-efficient.

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It also provides some advanced features such as cross-device compatibility, easy integration, AR technology compatibility, and more, which enable brands to offer an improved user experience. It also provides some user-friendly features such as zoom and rotation, along with a 360-degree spin to provide detailed information about the product.

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Features

• AR integration: It offers compatibility and integration with the augmented reality technology, which enables users to preview products in their own environment. It helps the business to enhance its engagement and provide them with a better experience.

• WebGL-based technology: It uses the WebGL technology to help brands create high-quality thumbnails and marketing visuals. It helps users to have a closer view of the product and have a detailed understanding of different features and specifications.

• Unlimited customization: To align the product viewer with your brand's image and identity, it is very crucial to customize the models accordingly. It allows the brand to perform unlimited customization to help them customize the brand’s colors, logos, and other visual elements.

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2. 360 Product Viewer

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360 Product viewer, as the name suggests, is another 360-degree product preview software that enables businesses to enhance their user experience and engagement with an interactive 3D model of different items. It is a dedicated website for a 360 product viewer that e-commerce businesses use to integrate 3D models on their platform through plugin integration.

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I tried their 360 product viewer for my website to understand more about their features and specifications. It uses interactive 360-degree models, instead of static images, to allow customers to have detailed information about the detailing and specifications of different products from multiple angles.

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To enhance user engagement, it enables businesses to provide users with a PDF generator so that they can save the selected item for future reference. It also provides advanced analytics so that businesses can get insights into customer interaction, selection, and preference, so that they can predict the market trends and optimize offerings.

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Features

• Integration and compatibility: It is an easy-to-integrate software that shows compatibility with different e-commerce platforms, including WooCommerce and Magento. It also allows integration with ERP, CRM, and other backend systems to enable seamless data exchange and order processing.

• Photorealistic textures: To provide users with a real-time preview of the products, it uses the images of real colors, fabrics, and textures. It helps users to make a satisfactory decision during online shopping and provides an enhanced user experience.

• Virtual photo studio: It enables users to zoom, rotate, and change the size of the product to capture a downloadable image for further use. It allows them to use different configurations in catalogs and marketing materials.

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3. Modelry

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Modelry is a 3D product viewer and HD 360 viewer that enables different e-commerce platforms to showcase their products in an interactive and immersive manner. It offers different interactive solutions, including 3D product visualization, virtual photography, and 3D lifestyle scenes, to help businesses enhance their user engagement with an increase in the session time.

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I tried their 3D product visualization tool that helps brands generate top-quality photorealistic visuals of products in 3D. It reduces the need for traditional product photoshoots and helps brands to streamline content production and maintain brand consistency across digital touchpoints.

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It enables businesses to generate multiple product variations in different colors, materials, patterns, and design variations. It helps the brand to opt for a scalable and flexible solution with these 3D visuals because it can deliver multiple 3D models every month and aligns with the company's budget. Since it makes 3D models using the visualization from 3 reference images, it reduces the cost of photography sessions.

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Features

• Streamlined workflow: It allows brands to streamline their workflow by creating a 3D visualization of the products with the help of reference images of the product. It will help them to reduce the photography session time and cost effectively.

• Brand consistency: It provides brand consistency, as they can use the single 3D model for multiple channels such as e-commerce, AR/VR, and digital marketing. It will help them to build customer trust and enhance their satisfaction rate towards the brand.

• Easy updates: It provides easy and flexible updates of the 3D models on the e-commerce platform. It generates adjustable 3D visuals that brands can generate quickly with minimum cost.

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4. Magic Tool Box

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Magic Tool Box is a 360° spin viewer, which is designed to display product images interactively using JavaScript. It allows customers to view products from every angle on any device without requiring coding skills. It helps the brands to increase their overall sales, decrease the return rate, and avoid any negative feedback.

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It provides a smooth and high-quality 360-degree spin of products with the use of multiple images, which enables users to have a closer look at every detail of the item. It provides a responsive and device-friendly product spin, which improves the user interface of the website.

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It is an SEO-friendly software that allows free integration with the e-commerce platform. It also gives the opportunity to customize controls, such as spin speed, auto-spin, button styles, loading messages, cursor styles, and more, for a better online shopping experience. It is a one-time payment software with free theme support integration.

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Features

• Cross-browser compatibility: It shows compatibility across multiple browsers, including the latest desktop and mobile browsers. It creates a sync among different devices for customers and helps brands increase user session time.

• Performance optimization: It has good control over image loading and saves bandwidth during the page load. It helps the brand to improve its speed and optimizes its performance to enhance the user experience while exploring products.

• SEO-friendly software: It supports SEO-friendly URLs and "alt" tags to increase the rankings of the e-commerce platform on different search engines.

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5. iMajize

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iMajize is a 360-degree product viewer that helps businesses to provide interactive 3D models and allows customers to have a closer look at the products from different angles. It has multiple features, such as unlimited resolution, bandwidth, storage, and user accounts, which make it a scalable option for different businesses of any size.

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During my research on this software, I found some of its features very interesting, such as interactive hotspots, unlimited zoom option, seamless integration, and a robust API, which assists the e-commerce business in enhancing user engagement. It is a maintenance-free platform, with automatic updates, Amazon CloudFront hosting for global speed, and mass image processing for every screen resolution.

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It also supports 3D models, PNG transparency, and video or lifestyle photo integration within the product viewer, which helps a brand to provide an enhanced preview of the product. Its intuitive interface and unlimited collaboration tools make it suitable for both novices and professionals in e-commerce or photography studios.

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Features

• Customization and collaboration: It provides various customization options to enable brands to maintain their image and identity throughout the website. It also allows teams or departments to collaborate on multiple projects effortlessly.

• Interactive hotspots: It allows you to add interactive hotspots on the website to highlight the product features with the help of text, images, videos, and custom CSS, which will help users to have detailed information about the product.

• Easy integration: It provides a simple integration method with the help of a lightweight embed code, which will help the brand to maintain its website performance.

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6. WebRotate 360

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WebRotate 360 product viewer is a dedicated software solution that e-commerce brands use to create interactive 360-degree and 3D product visualizations. It offers real-time image editing, non-destructive batch processing, and advanced web publishing tools, which support both single-row (360) and multi-row (3D) product images.

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It also provides extensive customization through templates, skins, and a robust API, which allows businesses to style their product views and integrate advanced interactive hotspots and call-outs. It provides streamlined integration with plugins for popular platforms like Magento, Shopify, WordPress, Joomla, and more, along with dedicated support for mobile and desktop browsers.

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It offers toolbar functions for playback, zoom, and full-screen to keep users engaged on the website. It also supports offline viewing, which makes it suitable for trade shows or portfolios. Along with that, it gives compatibility with the latest browsers due to continuous development and offers dedicated professional support from the experts.

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Features

• Integration plugin: It provides easy integration for different e-commerce platforms, including Magento, Shopify, and WooCommerce, which helps businesses to flexibly expand their reach to a wider audience through multiple platforms.

• Hotspot functionality: It enables businesses to provide detailed information through different ways, such as videos, third-party content, and scrollable content, to keep users engaged and provide detailed information interactively.

• Google Analytics integration: It provides an integration with Google Analytics that helps businesses to perform event tracking for user engagement and performance metrics. It will further assist them to monitor the key trends and understand user behaviour closely.

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7. Sirv

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Sirv provides a 360 product viewer that lets the brand showcase products from every angle by creating interactive spins from turntable photography, which makes it ideal for e-commerce websites and apps. It is a fully responsive, retina-ready, and WebP-enabled, which ensures that images are perfectly optimized and delivered in the ideal size for each user’s device.

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It provides quick and easy integration with plugins for major platforms, including Shopify and WooCommerce. It has the capability of handling 100 to over a million images without slowing down, which makes it a scalable option for e-commerce businesses. The platform is designed to provide reliability and speed, with images triple-backed up in multiple locations for disaster recovery and delivered via a global CDN.

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It has a highly optimized image management system, which uses advanced caching, processing, and compression to achieve average file sizes 42% smaller and delivery speeds up to 80% faster than standard hosting. It also ensures a seamless and fast-loading experience for worldwide users, enabling brands to reach a broader audience.

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Features

• Optimized delivery: It provides 360° product spins that are optimized for every device and generates responsive, retina-ready, and WebP-enabled images, so that users can always see the high-quality models tailored to their device.

• Reliable hosting: It provides images that are triple-backed up in multiple locations for disaster recovery, and served via a global CDN for ultra-fast delivery, which makes it a reliable hosting option.

• Interactive hotspot: It provides customizable and interactive hotspots to allow businesses to provide additional information with the help of images, texts, videos, and links.

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8. Webkul

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Webkul provides a 360 product viewer that is an e-commerce extension, which enables customers to view products from every angle through a smooth, interactive 360-degree rotating view. It allows admins and sellers to upload multiple images for each product, which they can display in a continuous spin, replicating the experience of examining a product in person.

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It provides customers with a 360-degree rotation that they can start or stop at any time to preview the product at ease from different angles. It enables users to inspect the product from various perspectives, which provides an enhanced user experience during online shopping and helps the brand to boost its overall sales.

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It provides full control to the admin over the viewer’s settings, which includes the ability to manage spin speed, preview the 360-degree view before publishing, and delete or update images as needed. It aids the brands to boost customer engagement, increase conversion rates, and reduce product returns by providing users with an interactive product preview.

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Features

• Rotational effect timing: To offer an enhanced online shopping experience, the admin can set the rotational effect timing to provide fast or slow product rotation to the users.

• Interactive 360-degree preview: It allows customers to switch between a 360-degree model and still images according to their convenience. It will create a user-friendly and interactive experience for them to learn more about the product features and specifications.

• Admin and seller products: It is a marketplace extension, which means it provides individual access to both the admin and the seller to add their product images. It enables them to create a 360-degree model with the help of product images to provide an interactive shopping experience.

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9. WDesignKit

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WDesignKit offers a 360 product plan that allows businesses to provide a detailed and interactive product viewer to users so that they can explore different products from multiple angles. It allows the rotation and zooming of products horizontally and vertically, providing them with a comprehensive understanding of features, designs, and details.

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It is compatible with Elementor code, which allows the brands to customize it using the Elementor plugin or code to increase engagement on the website. It is a WordPress plugin that allows brands to create mobile- and SEO-friendly previews that they can use to showcase any object in 360 degrees with diverse styles.

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It is a lightweight plugin that helps the brand to make their website light and improve performance to keep users engaged. It is a web browser-compatible software, which means brands can create high-quality 360-degree product viewers for different web browsers with the latest updates.

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Features

• Image sequence integration: It allows brands to upload images in a particular sequence and use this sequence to create the 3D model, offering a detailed and interactive 360-model preview with complete rotation.

• Layout and styling: It provides the firmness to customize the layout and style of the product viewer according to the website to help the brand show similar alignment throughout the website to match their image and identity.

• Animation and autoplay: It provides an autoplay mode to animate the rotation automatically and provide adjustable speed and direction. It also offers some advanced options like looping and play-once, which provide control over the animation cycle.

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10. ThreeKit

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ThreeKit provides a 360 product viewer that helps e-commerce platforms make their product preview interactive with 360-degree product previews instead of using static 2D images. It offers a customizable product viewer that allows businesses to add interactive product viewers and render multiple-angle product shots and 3D product views, which keeps users engaged on the website.

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It provides an engaging online shopping experience to customers with the help of interactive 3D models and 360-degree product views that enable them to spin images and configure complex products. It uses photorealistic WebGL technology to generate interactive, picture-perfect thumbnails and product marketing images for the brand.

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It enables the business to transform their interactive 3D products into a fully-immersive AR experience to provide 360 spins, zoom functionality, and 3D product rotations by enabling shoppers to put products in their own space. With the help of these immersive 3D models, brands can increase their page views by 94% with enhanced user experience.

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Features

• Spin and zoom: It provides easy spinning and zooming options for users to keep them engaged on the website and deliver a closer preview of the product. It helps the brand to increase the user experience and their session time on the website.

• Product updates: It enables the business to offer detailed and updated information about the products' features and specifications. It helps them to provide easy and seamless updates of the items to reflect the latest version on the website.

• AR integration: It helps businesses to bridge the gap between in-store and online shopping experience by integrating the 3D product previews with augmented reality technology to provide an advanced user experience.

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Benefits of using a 360 product viewer for businesses

Using a 360 product viewer can provide multiple benefits for e-commerce platforms because it improves the brand's image and helps them to increase customer relationships. However, it is not the only advantage of providing a 360-degree preview of your products on your website. In this section, I have listed a few benefits of using a 360 product viewer that an e-commerce brand receives, and helps them to enhance their market value.

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1. Builds customer trust

A 360-degree product viewer enables customers to rotate and zoom the desired item from different angles and perspectives, which helps them to look at every product detail, such as textures and features. It helps them to make more informed decisions during online shopping and builds their trust towards the e-commerce brand.

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2. Reduces return rate

With the help of a 360-degree preview of any product, customers can inspect the product from different angles, which reduces their doubts about a style and fit mismatch. It further helps the brand to reduce its product return rates because users are making satisfactory decisions during virtual shopping.

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3. Increases overall sales

It provides customers with a comprehensive and real-time preview of the products available on e-commerce platforms, which helps customers make purchasing decisions with greater satisfaction. Therefore, it aids the business to increase its overall sales by up to 40% and conversion rates by 47%.

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4. Improves product presentation

With the help of a 360-degree product viewer, users will get a detailed view and attractive displays of different items, which makes the product display more interactive. It will also aid the customers to understand the features and values more precisely, which also makes the product stand out from the competitors.

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5. Saves time and cost

A good 360 product viewer helps a business to save time and cost, because it provides their customers with an improved user experience and enhanced engagement. It also reduces the product return rate, which helps the brand to opt for a sustainable and cost-effective way for their business.

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Real-life applications of using a 360 product viewer

To understand more about any feature, we have to go through its real-life applications because it helps to learn how it will help us in the most effective way. For this section, I have researched and gathered information from different e-commerce industries that are using 360-degree product viewers for their items to provide an enhanced user experience and increase their overall sales. Here is a comprehensive detail on real-life applications of using a 360 product viewer for various e-commerce platforms. 

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1. Fashion and footwear

Various fashion and footwear brands like Nike and Lenskart have implemented a 360 product viewer on their website to help their users get detailed information about the product. 

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It also provides them with various features such as zoom and rotate to help them comprehend more about the product's style, texture, and features. Hence, using a 360-degree product viewer in the fashion and footwear industry helps both the business and customer establish a better relationship.

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2. Electronics

Another real-life application of a 360-degree product preview is in the electronics industry, where various brands, such as Apple and Logitech, use a 360-degree model to provide a realistic preview of their different electronic products. 

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It helps the customers to understand the item specifications and features, and enables them to inspect from different angles. It also allows them to get a closer look and check the internal components of the complex products, which builds customer trust and satisfaction in the product.

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3. Automotive

Different luxury and leading car brands like BMW provide an interactive 360-degree product viewer on their website, which offers a closer view of the car from different perspectives. 

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It helps users to have a real-time preview of various features and customization options, which makes the car-buying process more interactive and immersive. It also helps the customers to look at different customization options before making a visit to the car dealer, which makes the engagement more encouraging.

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4. Jewelry and accessories

Various jewelry and luxury accessories brands like Rolex use a 360-degree product viewer to provide a better online shopping experience to their customers. It helps the brand to showcase every detail of the jewelry and accessories, highlighting the minor details and craftsmanship. It aids their users to examine the item from different angles, providing an in-store shopping experience, to make more informed and satisfactory decisions.

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Brands that are using a 360 product viewer

Using a 360-degree product viewer on an e-commerce platform helps customers to have a precise understanding of the particular item. It aids them to have a close-up on every possible feature and specification of the selected product. Therefore, to enhance the user experience and engagement on their website, various leading brands like BMW, Nike, and KitchenAid are using a 360 product viewer.

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To grasp more information on the impact of using a 360 product viewer, I have closely monitored their website and listed some of the top brands in this section to help you understand the role of a 360-degree model in the e-commerce industry.

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1. Samsung

Samsung provides its users with a high-dimensional 360-degree product preview to offer a multi-angle preview of the device from different angles and perspectives. It provides users with multiple options such as zoom in and out, full screen preview, and angle preset options. With these controls, users get the privilege to understand the features and specifications of the model during online shopping. 

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It also allows them to check the product from a particular angle, providing them with a better preview. With the help of these product viewers, Samsung has built a strong relationship with its customers by providing a better online shopping experience.

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2. BMW

BMW is a leading luxury car brand that deals with its customers in multiple car models, both online and offline. To provide their users with an enhanced online shopping experience, it has integrated the 360-degree product preview on their website. 

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It offers a 360-degree model of the car to help customers understand its features, specifications, and details. It provides two different 3D models for interior and exterior separately, so that users can customize according to their preferences and choices. It also provides day and night modes to help users understand its color and style at any time, providing a better online shopping experience.

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3. Logitech

Logitech is a well-known technological accessories company that deals in mice, keyboards, webcams, headsets, and more. It also provides high-quality 3D models to help their customers grasp information about different models and their specifications. It showcases both 360-degree previews and high-resolution images to provide a closer look at the product features.

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With the help of its 360-degree product viewer, users can rotate and zoom the item so that they can understand the detailing of it. Apart from that, it also provides comprehensive information about the product with the help of different images and interactive captions so that users can understand the product thoroughly.

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4. Nike

Under the "Nike by You" range of Nike, it provides its customers with the chance to customize their shoes with the help of a 360-degree product viewer. It allows them to customize the shoes according to their preferences and make them special. 

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It also provides them with the opportunity to choose among different shoe materials. Along with that, it provides a shareable option that you can use to take your loved ones' opinions and make further changes. Apart from that, it also provides a detailed menu of different shoe parts that you can utilize to quickly customize the shoe model.

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5. KitchenAid

KitchenAid is one of the top home appliance brands that provides its users with high-quality products and detailed information. One of the best things that this brand offers is a 360-degree product preview, which helps customers get a detailed and closer view of different appliances. With the help of this 360-degree model, users will get the opportunity to understand the detailing of specifications and the space that it contains. 

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Apart from that, it also offers detailed information about the features and specifications that they can consider while making the purchase decision. With the implementation of a 360-degree product viewer, KitchenAid has provided a better online shopping experience to its users.

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Pros and cons of a 360 product viewer for businesses

Using a 360-degree product viewer on an e-commerce platform helps the brand in several ways, including increased customer engagement, higher conversion rates, and reduced return rates. It provides them with a realistic and detailed view of products, which increases sales and generates revenue.

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But, using an advanced technology also brings some challenges, such as increased costs and technical issues, which are faced by the brands while integrating it with their pre-existing e-commerce platform. In this section, I have curated a list of the advantages and disadvantages that brands encounter while using a 360 product viewer.

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Pros

• Improved customer engagement: A 360-degree product preview helps the e-commerce platform to enhance its engagement rate. It provides its users with various engaging features such as rotation and zoom, which they can use to explore multiple products on their website and increase their session time. Therefore, it helps the brand to enhance its user engagement by providing them with a better online shopping experience without any in-store appearance.

• Reduced return rate: It helps the brands to reduce the product return rates, which helps them to opt for sustainability and cost-effectiveness. With the help of a 360-degree product preview, users can analyse the product from different angles and perspectives before making any shopping decision. It reduces uncertainty towards style and size mismatch, which increases the user satisfaction rate during online shopping, eventually reducing the product return rate.

• Increased conversion rate: The implementation of a 360-degree product viewer enables customers to make a more informed decision during online shopping, as it helps them to have a closer look at the selected product from different angles. It increases their confidence with every purchase and builds their trust in the brand, which leads to a higher conversion rate. Therefore, it helps the brand to increase its overall sales and build customer trust.

• Enhanced product presentation: To make the website more interactive and immersive, using a 360-degree product viewer is the best option because it helps the e-commerce business to showcase its products in an interactive way. It enables customers to rotate and zoom products from different angles to understand every feature in a detailed manner. It also helps the brands to make things simpler for their customers, which helps them to stand out from competitors.

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Cons

• Higher production costs: Using a 360-degree product viewer can increase the product cost for the brand, as they have to provide high-quality images with good photography skills. It also requires some advanced skills, such as 3D modelling, which makes the business investment higher for brands.

• Time-consuming setup: Production and integration of high-quality 360-degree product previews can delay the product delivery on the website, as it requires lots of shoots and detailing. It can be much more difficult for brands, including fashion, footwear, jewelry, and accessories, as they have changing or expanding catalogs.

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Tips to select the best 360 product viewer for an e-commerce platform

You have to perform lots of research to analyze different software and understand which one provides the best features, including seamless integration, customizable features, cross-platform compatibility, and premium support, to choose the best 360 product viewer for your business. 

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However, it is very crucial to prioritize a product viewer that offers these options to provide users with an engaging online shopping experience. In this section, I have discussed some tips that you should consider while opting for the best 360 product viewer for your business.

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1. Platform compatibility

To opt for easy integration and compatible software, always check the platform compatibility details because it will help you check the compatibility of the software with the pre-existing e-commerce platform. It aids you in integrating the software easily and minimizes the technical hurdles during the usage of the 360-degree product viewer. You can also check the tools that offer plugins or APIs to ensure easy integration of the software into the e-commerce platform.

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2. Customization and functionality

To provide an engaging and interactive user experience, always go for a product viewer that offers toolbar controls for play, pause, rotate, zoom, and full-screen. You can also look for various customizable options, such as dimensions, button placement, lighting, and backgrounds, to align the software with your pre-existing platform. Various 360-degree product viewers also offer features like hotspots and 3D rotation, which you can use to enhance the customer experience.

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3. Cost and budget

Always select the product viewer that aligns with your company’s budget and growth plan because it brings cost-effectiveness to the business. Ensure to compare the pricing models of different software along with their features and specifications to understand which one provides the effective and long-term solution. You can also check the subscription fees, associated support costs, and premium features to understand their after-purchase services.

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4. Support and updates

To ensure that your e-commerce platform works properly with the 360 product viewer, always opt for software that offers premium support and regular updates. It will keep the software functional for a longer time, alongside technological advancements and browser updates. Also, have a look at the documentation, tutorials, and ongoing support given by the provider to easily perform the implementation and maintenance of the software.

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5. Image quality and file format

To maintain a balance between file size and image quality, always select a product viewer that supports high-quality images and uses the JPG format to generate a 3D model. Make sure that you choose a provider that utilizes high-quality, sharp images to create a 360-degree product preview. Additionally, choose a product viewer that offers auto-spin functionality to rotate the product automatically to provide an enhanced user experience.

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Conclusion

In my opinion, using a 360 product viewer helps the e-commerce and online industry to bridge the gap between the online and in-store shopping experience. It is a very crucial tool that provides immense benefits to both businesses and customers, such as reduced returns, increased performance, improved experience, and longer sessions.

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Using this advanced technology on your e-commerce website will help you to provide detailed and realistic visuals, which you can use to stand out from competitors, strengthen brand credibility, and drive sales in an increasingly competitive digital marketplace. Therefore, integrating a 360 product viewer is no longer a luxury but a strategic investment for any e-commerce business aiming for growth and customer satisfaction.